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E27 is a multi-city, original event production suite with an event roster ranging from business to exclusive nightlife and everything in between. E27Media.com is not an event posting website for other promotional, event planning or event production companies. We conceptualize original E27 events across over 30 event categories, and we produce those E27 events in-house and market them to the public. We do everything from creating and designing the name, theme, logo, graphics, print materials, website, and advertising/marketing campaigns for our events to selection of venue and city in which to host them. |
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E27 events are where deals are made, PERSONAL CONNECTIONS BLOOM, experiences are shared, and the stresses of your day are forgotten.© |
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What is "Lifestyle Entertainment?" To E27, “Lifestyle Entertainment” means producing, in-house, a creative roster of original events that can touch on a wide variety of any one individual’s interests. Still confused? Let's look at a few examples.
How many event production companies do you know of that only produce singles events, or only business mixers, or only artshows, or concerts, or parties, etc., etc., etc.? The answer is, most likely, more than you care to count, and even more still that you know are out there but haven't heard of yet. Now ask yourself this question, how many event production companies do you know of that specialize in producing not just 1 or 2 different kinds of events, but an entire roster of event categories that cater to your entire lifestyle? How many event production companies can grow with you and consistently provide you entertainment and education that match your interests and lifestyle, no matter what stage your life is in? What makes E27 so different? The answer is, with over 30 event categories, we truly offer entertainment and education that encompasses the entire "lifestyle" of our clientele, not just one small aspect of their lives.
Attend art exhibitions with E27, talk about relevant community issues at an E27 community forum, attend a New York style E27 runway fashion show, learn about real estate investing and financial literacy at an E27 educational investment forum, party like a superstar and experience life as a celebrity for an evening at an E27 red carpet event…Experience E27, and Experience “Lifestyle Entertainment, Redefined.” ©
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E27 conceptualizes original events across over 30 event categories, and we produce these E27 events in-house and market them to the public. We do everything from creating and designing the name, theme, logo, graphics, print materials, website, and advertising/marketing campaigns for our events to selection of venue and city in which to host them. E27Media.com is not an event posting website for other promotional, event planning or event production companies. Why does this matter to our event attendees? If E27Media.com was just a posting website for other companies, we would not be able to guarantee anything in terms of quality, type of event attendees, etc. for the events listed on our website. Every event that you see listed on E27Media.com is an E27 event or E27 sponsored event, so you can be sure that the quality of the event will meet E27 standards, no matter what type of event it is. E27 is special because in addition to providing you with a comprehensive website to easily find E27 entertainment and educational events that compliment and grow with your entire lifestyle, we also PRODUCE these events in-house, which guarantees the quality of each and every event across every single event category...every single time.
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How many times have you been to an afterwork business "networking" event where you arrived, business cards in hand, only to find dance music pumping, house lights too low to see across the room, and the attendees wearing nightclub outfits instead of work clothes? Ever received an invitation to an "exclusive" or "invitation-only" event, only to later that day see an email blast sent out to the entire city "inviting" any and everyone who receives or sees that email to come? These are examples of a lack of commitment to a focused vision by event producers, which in-turn creates false event expectations and broken brand promises for event attendees. E27 believes in the importance of representing our events as they are by always giving a clearly defined explanation of what to expect before you attend one of our events. Some E27 events are exclusive or invitation-only, while others may be open to the general public and advertised throughout the entire city. All E27 events are different, but they do all have a focused vision, and our brand promise is that whatever that vision may be, we will clearly present it to our event attendees and deliver on what we have promised appropriately when you attend an E27 event.
When marketing and producing our larger special events, E27 brings the intrigue and anticipation of a big budget Hollywood movie release to the public. We want to provide you with “bigger than life” special events, so when you leave, you have had an “EXPERIENCE” that you will not soon forget, not just a day or night out. Keep in mind that while we want to thrill you at our larger events, we understand the importance of creating a more intimate atmosphere at our smaller events and discussion forums. With this fact in mind, you can expect an ambiance and atmosphere that is “appropriate” for each event that we produce, large or small.
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People always ask us, what kind of crowd can I expect at an E27 event? Our answer...it depends on which E27 event that you attend! At E27, we understand a very basic concept; Different people like different things. Having a keen understanding of this concept allows us to create an ideal environment for our attendees at every event that we produce, no matter how different each event and the type of person that will attend that event might be. The key is, we do not try to produce one event that everyone will like or want to attend, because that's impossible. E27 creates an environment that caters to all nationalities, a wide range of age groups, and people with various interests, but here's the secret...we do it one event at a time. For an E27 business event, our marketing campaigns have a clear business focus, and at those events you are guaranteed to meet well-educated, connected professionals who come together to network with the common goal of success in mind. For an E27 exclusive nightlife event, our marketing campaigns are sexy, bold, and eye-catching, as is the attractive and sophisticated invitation-only crowd that attends. So what's the moral of the story? No matter what type of E27 event that you select, the crowd in attendance will always be consistent with the message that our marketing campaigns convey. Our crowd is different at each event, because each event caters to a different crowd. Got it? Good.
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At E27, we offer an exciting variety of original events geared toward touching an extremely broad and diverse demographic overall. E27 represents diversity, and our event attendees are a wonderful collage of the different nationalities, cultures, professions, and personalities that are evident in our society. E27 represents everyone; We are young, we are seasoned, we are business, we are pleasure, we are conservative, we are free...E27 events are a reflection of the beautiful kaleidoscope of people that inhabit our world, and the wide variety of interests that make them who they are...who we are.
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Q. I don’t get it. Is E27 an event planning company, or are you guys party promoters?
A. When you say “event production”, most people associate that with one of two things, either they think you are an “event planner”, which means you facilitate the production and execution of event ideas for other companies and/or individuals, or you are a “promoter”, and you just throw parties. Let’s get one thing straight, E27 is neither an event planning company nor are we a party promotions company. We conceptualize and produce all original E27 events in-house across over 30 event categories and market them to the public. We do everything from creating and designing the name, theme, logo, graphics, print materials, website, and advertising/marketing campaigns for our events to selection of venue and city to host them in.
Q. Why is an RSVP required for me to attend certain E27 events?
A. For certain exclusive E27 events that we produce just for our registered members, we require all attendees to RSVP for the guest list in order to attend that event. Venue, date, and in some cases, secret password information for those events will only be shared with subscribers that E27 has received an RSVP from. This helps to keep our E27 exclusive events private, and allows us to make sure that for certain events where we go all out in terms of giveaways, free products and promotions, and other value adds for our event attendees, we are actually providing value for individuals who have taken the time to support us by joining our E27 subscriber community and making sure to RSVP for our events.
Q. Why are some of your event dates and venues marked Undisclosed?
A. In staying consistent with our goal to introduce event production and marketing with the type of flair and anticipation usually reserved for “Hollywood” to the general public, venue, date, and in some cases, secret password information for certain E27 events is kept secret, or “Undisclosed”, from our event attendees until the last possible moment...
Q. Why are some of your event dates and venues marked TBA?
A. You will notice that for certain E27 events, the venue and/or date information is marked TBA, which simply stands for “To Be Announced”. For the most part, you will see this abbreviation in the “UPCOMING/TBA” events section. In the “Upcoming/TBA” events section, we preview new events for which we have selected a city to host the event in and are making production plans for, but have not yet selected a venue and/or a date for the event.
You can still RSVP for events listed in the “UPCOMING/TBA” events section, and many times we select which events to produce next based on the number of RSVPs that we are receiving for different upcoming events that are not currently in production.
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